NEW YORK, JANUARY 30 – Sport is a catalyst for building resilient and prosperous societies. Two Italian best practices, InterCampus and Ferrero, were showcased on Tuesday in the framework of the 56th Session of the Commission for Social Development (UN/DESA).
The event, hosted by the Director of the Division for Social Policies and Development, Daniela Bas, was moderated by Jeff Brez, head of the UN office in charge of outreach with NGO at the Department of Public Information (DPI). Goal of the meeting was to enhance the cooperation between public and private sectors promoting the role that sport can play to enact the sustainable development goals of the 2030 Agenda.
“Sport is not just for athletes, but for everybody, in the spirit of leaving no-one behind”, said Daniela Bas introducing the meeting. “Sport, with its values and rules, is an important driver of reconciliation, social inclusion and development, especially in the most fragile social and economic environments. For young people, sport is a chance to grow, nurture healthy competitiveness and solidarity, as well as an opportunity for enterprise. The all-Italian examples of Inter Campus and Ferrero show that the partnership between sport and business can offer youths one more tool to build a better future,” the Italian Permanent Representative Sebastiano Cardi added, addressing the panel along with his colleague from Monaco Isabelle Picco and Chull-joo Park, the deputy Permanent Representative from South Korea, the country which in a few days will host the Winter Olympics.
Stefano Capellini of the Inter Campus and the Responsible for the Program for Corporate sustainability of Ferrero, Aldo Cristiano, presented the experience of the respective companies. Starting in 1997, Inter Campus established itself as a Corporate Social Responsibility program that supports social, religious, racial equality worldwide, with specific focus on Children’s Rights. Starting in 1997, Inter Campus promotes play as a right for every single child. Today Inter Campus works in 29 countries and it constantly involves 10’000 children (boys and girls) from 6 to 13 years old, around 200 local educators and volunteers. An Italian manufacturer of branded chocolate and confectionery products (the maker of iconic hazelnut-chocolate paste Nutella) and the third biggest chocolate producer and confectionery company in the world, Ferrero is the most important Italian leader in the field of social responsibility and environmental awareness. (@OnuItalia)